Directions Hair Lightening Peroxide 40 Volume
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Estimated Delivery: *Oct 12 - Oct 16
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Free Shipping & Returns: On all orders over £50
PAIR IT WITH
Elevate your hair game from the comfort of your own home with La Riche Directions Hair Lightening Peroxide 40 Volume. Pair this 1L cream peroxide (12%) with Directions Hair Lightening Bleach Powder for professional salon-worthy results.
Perfect for maximum lift with minimized damage This powerful formula is expertly designed to lighten your hair up to seven shades while minimizing damage, making it perfect for achieving a bright, bold new look or prepping your hair for vivid colours.
Fast, effective results demanding closer attention The strongest formula in the range works quickly, which means timing matters more than with milder volumes. This developer is built to deliver up to seven shades of lift specifically, so fast, effective results are achievable at home when the process is followed carefully.
Key Features & Benefits
- Powerful, Fast-Acting Formula: Lightens up to seven shades while minimizing damage.
- Say Goodbye to Harsh Chemicals: Fast, effective results with La Riche Directions Hair Lightening Peroxide.
- Pairs with Directions Bleach Powder: For professional, salon-worthy results.
- Salon/Professional Volume: Commonly supplied in 1L bottles for full-head bleaching.
Product Specification
| Field | Value |
|---|---|
| Size | 1000 ml |
| Product Type | Cream peroxide developer |
| Strength | 40 Volume (12%) |
| Age Restriction | Not to be used on persons under 16 years old |
How the Ingredients Work
- Cream Peroxide (12%): The formula's active lightening agent, mixed with bleach powder for maximum lift up to seven shades.
How to Use and Care for Hair Lightening Peroxide 40 Volume
Mandatory Strand & Skin Sensitivity Test: Always carry out a skin sensitivity and hair strand test, even if you have used the product on previous occasions.
Prep: Everyone should protect the hairline, ears, and any other sensitive areas with Vaseline before lightening.
Mix: Mix Directions Hair Lightening Peroxide 40 Volume with Directions Hair Lightening Powder according to the instructions provided.
Apply: Apply to clean, towel-dried hair. Spread evenly using a tint brush.
Targeted Timing: Leave for 15–30 minutes depending on desired intensity, then rinse with cool water until clear. Check development frequently, as 40 Vol works quickly.
Storage: Rinse thoroughly and follow with a moisturizing shampoo.
Safety warnings:
- If your hair has been previously bleached, lightened, spray lightened, or coloured using metallic salt-based products or henna, do not use this product.
- If you have bleached, tinted, or permed your hair recently, this product may not be suitable for further lightening. Please contact us for further advice.
- Not to be used on persons under 16 years old.
- Do not use the product on other body hair, eyebrows, or eyelashes.
- Not recommended for use during pregnancy.
- Do not use on an irritated scalp or broken skin.
- If you have very thick or longer than shoulder-length hair, you may require more than one kit for full application.
- May not be suitable for very dark brown hair — always complete a strand test. Not recommended for black hair.
Who this is for
Adults aged 16 and over, with a healthy, uninjured scalp and no contraindications, wanting maximum at-home lift, up to seven shades, delivered alongside Directions Bleach Powder.
Who this is NOT for
Not suitable for hair previously bleached, lightened, or coloured with metallic salt-based products or henna. Not recommended for black hair. Not to be used on persons under 16, on other body hair, eyebrows, or eyelashes. Not recommended during pregnancy. Not suitable for use on an irritated scalp or broken skin.
FAQ
Q1. How many shades can this lift my hair? This powerful formula is expertly designed to lighten hair up to seven shades while minimizing damage.
Q2. Do I need to watch the timing more closely with this volume? Yes — as the strongest formula in the range, 40 Vol works quickly, so check development frequently.
Q3. Is this suitable for black hair? No — this product is not recommended for black hair.
Q4. What should I pair this with? Pair this cream peroxide with Directions Hair Lightening Bleach Powder for professional, salon-worthy results.
Elevate your hair game from the comfort of your own home with La Riche Directions Hair Lightening Peroxide 40 Volume. Pair this 1L cream peroxide (12%) with Directions Hair Lightening Bleach Powder for professional salon-worthy results.
Perfect for maximum lift with minimized damage This powerful formula is expertly designed to lighten your hair up to seven shades while minimizing damage, making it perfect for achieving a bright, bold new look or prepping your hair for vivid colours.
Fast, effective results demanding closer attention The strongest formula in the range works quickly, which means timing matters more than with milder volumes. This developer is built to deliver up to seven shades of lift specifically, so fast, effective results are achievable at home when the process is followed carefully.
Key Features & Benefits
- Powerful, Fast-Acting Formula: Lightens up to seven shades while minimizing damage.
- Say Goodbye to Harsh Chemicals: Fast, effective results with La Riche Directions Hair Lightening Peroxide.
- Pairs with Directions Bleach Powder: For professional, salon-worthy results.
- Salon/Professional Volume: Commonly supplied in 1L bottles for full-head bleaching.
Product Specification
| Field | Value |
|---|---|
| Size | 1000 ml |
| Product Type | Cream peroxide developer |
| Strength | 40 Volume (12%) |
| Age Restriction | Not to be used on persons under 16 years old |
How the Ingredients Work
- Cream Peroxide (12%): The formula's active lightening agent, mixed with bleach powder for maximum lift up to seven shades.
How to Use and Care for Hair Lightening Peroxide 40 Volume
Mandatory Strand & Skin Sensitivity Test: Always carry out a skin sensitivity and hair strand test, even if you have used the product on previous occasions.
Prep: Everyone should protect the hairline, ears, and any other sensitive areas with Vaseline before lightening.
Mix: Mix Directions Hair Lightening Peroxide 40 Volume with Directions Hair Lightening Powder according to the instructions provided.
Apply: Apply to clean, towel-dried hair. Spread evenly using a tint brush.
Targeted Timing: Leave for 15–30 minutes depending on desired intensity, then rinse with cool water until clear. Check development frequently, as 40 Vol works quickly.
Storage: Rinse thoroughly and follow with a moisturizing shampoo.
Safety warnings:
- If your hair has been previously bleached, lightened, spray lightened, or coloured using metallic salt-based products or henna, do not use this product.
- If you have bleached, tinted, or permed your hair recently, this product may not be suitable for further lightening. Please contact us for further advice.
- Not to be used on persons under 16 years old.
- Do not use the product on other body hair, eyebrows, or eyelashes.
- Not recommended for use during pregnancy.
- Do not use on an irritated scalp or broken skin.
- If you have very thick or longer than shoulder-length hair, you may require more than one kit for full application.
- May not be suitable for very dark brown hair — always complete a strand test. Not recommended for black hair.
Who this is for
Adults aged 16 and over, with a healthy, uninjured scalp and no contraindications, wanting maximum at-home lift, up to seven shades, delivered alongside Directions Bleach Powder.
Who this is NOT for
Not suitable for hair previously bleached, lightened, or coloured with metallic salt-based products or henna. Not recommended for black hair. Not to be used on persons under 16, on other body hair, eyebrows, or eyelashes. Not recommended during pregnancy. Not suitable for use on an irritated scalp or broken skin.
FAQ
Q1. How many shades can this lift my hair? This powerful formula is expertly designed to lighten hair up to seven shades while minimizing damage.
Q2. Do I need to watch the timing more closely with this volume? Yes — as the strongest formula in the range, 40 Vol works quickly, so check development frequently.
Q3. Is this suitable for black hair? No — this product is not recommended for black hair.
Q4. What should I pair this with? Pair this cream peroxide with Directions Hair Lightening Bleach Powder for professional, salon-worthy results.
